June 05, 2019


Listening to him and respecting him is the best recipe for helping a child to be a good person. "No matter how absurd your opinion may seem, you have to find the meaning they want to express," - Psychologist Centa Reck

As we all know, Mother's Day is a great event on a global level, we have talked about it in previous blogs referring to the different ways of celebration in different countries. And like the Mothers,  also the Father has a dedicated day.

But we have never thought about children?

According to UNICEF data dated 2014, there are 2.2 billion children in the world. Most of them are the fruit of love between two people who strongly believe in procreation and in the value of the family with loads of love

In 1857 on the second Sunday of June Charles Leonard, a pastor of the Universalist Church of the Redeemer in Chelsea, Massachusetts proclaimed in Rose Day, later called Flower Day and then Children's Day the name that still applies, to celebrate the children and to recognize their importance. A child gives us the joy of living and moving on, their innocence sustains us daily and seeing them grow with the desire to realize their dreams fills our hearts.

This Sunday, June 9 will be the day dedicated to them. In many places there will be ceremonies and celebrations, but the most important thing will be to make them understand how important they are for us and that we will always be there for them, so that their lives are happy and that they can overcome all the obstacles that life puts in the way of each person.


In Bolivia the National children's Day is celebrated on the 12th of April and refers to when in  1952, the Organization of American States (OAS) and UNICEF drafted the Declaration of the Universal Principles of the Child to protect children from inequality and abuse. On this occasion it was agreed that each country should set a date to celebrate its children. The Bolivian government in 1955, during the presidency of Victor Paz Estenssoro instituted as "Children's Day" April 12. There are millions of children and adolescents who work all over the world, but this fact goes unnoticed by most people. Sold or exchanged as cheap goods, many of them cannot escape slavery or prostitution.

Bolivian children, barely survive long working hours, heavy loads, dangerous tools or toxic chemicals. The strongest will succeed, but will be marked forever with the physical and emotional stigmata of premature work. In a period of life that should be one of school learning and preparation for a productive adulthood, these children see their childhood leave and, with it, the promise of a better future.

It is true that there is a growing awareness of this problem around the world. Yet a wall of silence still surrounds the worst forms of child labour. Only a clear perception of the problem and a firm decision to combat it will finally eradicate child labour and its negative effects.

This phenomenon is unfortunately also very present in Bolivia.

There are also many children who live in street situations, a phenomenon that is very present and visible to everyone in Bolivia. In the city of Cochabamba  are estimated about 800 cases of minors living on the street and the age of these people varies from the first months of life to 17 years.

beyondBeanie is strongly committed to ensuring that these figures do not continue to grow and that the hope that they decrease, giving work to mothers who can raise their children while remaining on account of them and providing the things necessary for their growth.


Every sale of our products helps these children to get a meal, a dental treatment or a school uniform. In addition to ensuring the presence of the mother ready to give all the love and not only to their child.



Written by: Alex Brandino.

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